Last update Jan. 26, 2025
How to protect myself?
Users can protect their privacy on Tumblr by adjusting settings and being mindful of data exposure.
- Enable two-factor authentication for added security
- Regularly review and update privacy settings
- Be cautious when sharing personal details in public posts
- Use a unique password to avoid credential leaks
What data are collected?
Tumblr collects data related to user accounts, browsing behavior, and interactions with the platform.
- Profile information such as username, email, and bio
- Posts, likes, and reblogs
- IP address, device information, and cookies
- Interactions with ads and third-party services
How are my data used?
Tumblr uses data to personalize content, serve targeted ads, and improve the user experience.
- Content recommendations based on your interests
- Targeted advertising through Yahoo and third parties
- Improving platform features and performance
What happens when I sign up?
Signing up for Tumblr requires basic personal information, and your data begins to be tracked.
- An account is created with your email or social login
- Your browsing activity is tracked for personalization
- Tumblr collects data even if you're not logged in
How can I delete my data?
Users can delete their Tumblr account and associated data via the settings page.
- Go to Settings > Account > Delete Account
- Deletion is permanent and cannot be undone
- Back up important data before deletion
Historical privacy concerns
Tumblr has faced criticism over past data breaches and content moderation challenges.
- 2018 breach exposed user account details
- Concerns about data sharing with Yahoo's ad network
- Moderation issues with sensitive content exposure
How does AI personalize my experience?
Tumblr personalizes your experience using AI-based content recommendations and ad targeting.
- Recommended blogs based on your interests
- Personalized notifications and trending topics
- Suggested content tailored to your browsing patterns
Is my data used to train AI models?
Tumblr may use aggregated user data to improve AI algorithms.
- User interactions help train recommendation models
- Content moderation systems rely on AI feedback
- Data may be anonymized before being used
Does this service use AI?
Tumblr uses AI to suggest content, moderate content, and detect spam.
- AI suggests content based on your browsing habits
- Machine learning helps detect spam and abuse
- Personalized feeds are powered by AI algorithms
What security standards does this service use?
Tumblr applies basic security measures but has been criticized for past vulnerabilities.
- HTTPS encryption for data transmission
- Two-factor authentication (2FA) available
- Moderation tools to prevent spam and abuse
How does Tumblr handle government data requests?
Tumblr may comply with legal data requests and provides transparency reports.
- Legal data requests are reviewed for validity
- Users are notified of requests when possible
- Transparency reports detail law enforcement inquiries
How is my data protected from breaches?
Tumblr implements security measures to protect data, but past incidents have exposed user information.
- Use of encryption for stored passwords
- Regular security audits and vulnerability testing
- Incident response teams to address breaches